News

Exploring the Great Wall

Monday, November 2nd, 2020

The first invitational PQ race in China, proved to be a worthy conquest for all the participants. The course set by Maria Burton, CEO &  Race Director was again a challenging course set with many rewards that honoured and explored the historic landscape. 'We were thrilled to have permissions to explore both ancient sections of the Great Wall and restored sections, on foot and with bike. Designing and setting the course was such a thrill. I was surprised we could include such amazing segments and thankful to have had the privilege of doing so. When pre-running the course there was no doubt a very mystical sense that you felt in such historical […]


Partnership designed to reach new asian adventure markets

Tuesday, October 1st, 2019

Media Release California, USA | Beijing, CHINA Tues Oct 1, 2019 For immediate release   Today, two global sport organizations announced a partnership to further establish the development of adventure sports into new global markets.   World renown adventure-racing leader Primal Quest, North America’s premiere event developer and AXC Accelerate Sports Culture, Beijing China have combined strengths to expand awareness, interest and participation in adventure sport.   “We are very excited to collaborate with AXC Sports and advance adventure racing in the Asian market and abroad, we believe that a new market and a new next generation of adventurers […]


8th Edition Wrap Up

Wednesday, October 31st, 2018

Wanted to reach out and thank everyone on the success of the 8th Edition Primal Quest. What an incredible event and epic edition in British Columbia – the course certainly delivered and the weather in the southern coastal region created a surreal landscape and challenge for all! The mountains misted with fog, the rocks slippery and wet, the rivers flooded the canyons with high flow and adventure. It was wild and the sky’s broiled from above and evolved the optics of the terrain. As we all witnessed, the tough conditions didn’t deter the racers and their determination to see the course to its end. Very proud of the adventurous spirits of such a qualified field of racers and staff […]


Primal Quest, Pure 2018 – WINNING TEAMS!

Wednesday, September 12th, 2018

SQUAMISH, British Columbia – (September 12, 2018)  Primal Quest Pure was a late-night finish at the Executive Suites Hotel in Squamish, British Columbia, with our winning team, Columbia Vidaraid - Godzone, crossing the finish-line at nearly Midnight on September 11th. On what has become a traditional rainy finish, teams crossed the threshold of a dripping wet Primal Quest arch, each of the 4 racers (now 2-Time Primal Quest winner Sarah Fairmaid, with Nick Gracie, Jon Ander Arambalza & Urtzi Iglesias) finished with a final rush of excitement, cold Backcountry Brewing IPA and new Primal Quest championship title. We are excited to announce this year's Primal Quest champions […]


Team Update: Alpha-Dental (#6) Withdrawn From Primal Quest 2018

Monday, September 10th, 2018

SQUAMISH, British Columbia – (September 10, 2018)  Today we're announcing that Team #6, Alpha-Dental, has been withdrawn from Primal Quest 2018 due to an injury. Late yesterday afternoon, team-member Melody Hazi sustained an injury to her knee. Our onsite mountaineering safety team & medical crews collectively assessed her injury and concluded, combined with changing weather conditions, she required immediate assisted removal from the mountain. Melody is now safely recuperating back at Primal Quest HQ. Thank you to the remarkable team at Whistler Search & Rescue for their incredibly quick response in deteriorating weather and dimming light. We never hope to use local […]


Team Update: Essential Costa Rica (#3) Withdrew From Primal Quest 2018

Monday, September 10th, 2018

(photo by Hilary Ann) SQUAMISH, British Columbia – (September 10, 2018)  Today we're announcing that Team #3, Essential Coast Rica Adventure Racing, has withdrawn from Primal Quest 2018. Here is an official statement by the team, posted to their Facebook page: We are sorry to announce that the ESSENTIAL COSTA RICA ADVENTURE RACING TEAM has withdrawn from the race. From the team: “Almost nonstop rain (and some snow in the mountains) has been affecting all of the racers this week, but our team has especially struggled to stay warm (not to mention dry) for days now, and it has had a significant impact on us both physically and mentally. We made a team decision late last night, […]


Primal Quest, Pursuit 2018 – WINNING TEAMS!

Sunday, September 9th, 2018

SQUAMISH, British Columbia – (September 9, 2018)  The Inaugural Primal Quest Pursuit Race was a dramatic sprint-for-the-line finish (or in this case, paddle then sprint) with 3 of the 4 participating Pursuit teams arriving within minutes of each other. Soaking wet from non-stop rain during the last 48hrs of the race, each participant crossed the finish with a huge grin, and immediately handed a warm pie and new World OCR, the Fédération Internationale de Sports d’Obstacles (FISO) championship title. We are excited to announce the winners of this year's Primal Quest, Pursuit Race World OCR, the Fédération Internationale de Sports d’Obstacles (FISO) champions are: 1st […]


Primal Quest 2018 – Day 3, Race Update 2

Saturday, September 8th, 2018

(cover photo by Luis Escobar) SQUAMISH, British Columbia – (September 8, 2018)  Here's your 2nd Primal Quest, Day 3 race update from World OCR President, Ian Adamson. Ian gives us a quick update from the peak of Garibaldi as teams traverse back down the mountain for Transition Area (TA) 3. About Primal Quest Primal Quest is North America’s Premier Expedition Race. The 8th edition will take place in Canada for the first time. Scheduled for September 6-15, 2018, teams of 2 to 4 will navigate the coastal mountain range of British Columbia, running, biking, repelling, paddling and climbing together over 300-500 km. For information about Primal Quest, contact Maria Burton, […]


Primal Quest 2018 – Day 3 Race Update

Saturday, September 8th, 2018

(cover photo by Luis Escobar) SQUAMISH, British Columbia – (September 8, 2018)  Here's your Primal Quest, Day 3 race update from Race Director, Maria Burton. Maria gives a quick briefing about where the teams have been this and what to expect throughout the day. About Primal Quest Primal Quest is North America’s Premier Expedition Race. The 8th edition will take place in Canada for the first time. Scheduled for September 6-15, 2018, teams of 2 to 4 will navigate the coastal mountain range of British Columbia, running, biking, repelling, paddling and climbing together over 300-500 km. For information about Primal Quest, contact Maria Burton, Primal Quest Race Director […]


PRIMAL QUEST 2018 – DAY 2 RACE Recap

Friday, September 7th, 2018

(cover photo by Luis Escobar) SQUAMISH, British Columbia – (September 7, 2018)    About Primal Quest Primal Quest is North America’s Premier Expedition Race. The 8th edition will take place in Canada for the first time. Scheduled for September 6-15, 2018, teams of 2 to 4 will navigate the coastal mountain range of British Columbia, running, biking, repelling, paddling and climbing together over 300-500 km. For information about Primal Quest, contact Maria Burton, Primal Quest Race Director & CEO (416) […]


Primal Quest 2018 – Day 1 Team Standings

Thursday, September 6th, 2018

(cover photo by Luis Escobar) Here is your Day 1 - 60 second recap, by Ian Adamson, World OCR […]


Primal Quest Welcomes Mitsubishi Motors As An Official Sponsor of 2018 Race

Wednesday, August 22nd, 2018

World’s best-selling plug-in hybrid SUV Mitsubishi Outlander PHEV named official vehicle SQUAMISH, British Columbia – (August 21, 2018) – Primal Quest is pleased to announce the latest partnership for the 8th edition of the North America's greatest expedition adventure race that will take place in British Columbia from September 6 through September 15, 2018. The North Vancouver Mitsubishi partnership will feature the world’s best-selling plug-in hybrid Outlander PHEV and sporty Eclipse Cross. “Primal Quest is pleased to partner with Mitsubishi Motors for Primal Quest British Columbia this coming September. It is an exciting addition to the event set for the Sea to Sky corridor […]


Primal Quest Champion Mike Kloser to Compete in 2018 Primal Quest

Monday, August 20th, 2018

Primal Quest Champion Mike Kloser to Compete in 2018 Primal Quest Five time Primal Quest champion Mike Kloser will lead a team of four in the first official Expedition World OCR Championship SQUAMISH, British Columbia – (August 20, 2018) - Mike Kloser, internationally renowned adventure racer and a pioneer in the world of endurance sports, will compete in the 8th edition of the Primal Quest. His team “Get Out There/10 Million Metres” will compete in PQ, the first official Expedition World OCR (Obstacle Course Racing) Championship, sanctioned by the World OCR. Among Mike's many achievements are four Adventure Racing World Championships, three Eco-Challenge titles, and five […]


Primal Quest Names Official Outfitters For 2018 Race

Wednesday, August 15th, 2018

Squamish Rafting Company, OutThere USA, ACMG/IFMGA mountain guide Rich Prohaska and Executive Suites Hotel & Resort Squamish announced as official outfitters for 2018 Primal Quest SQUAMISH, British Columbia – (August 15, 2018) – Primal Quest has announced the official outfitters for the 8th edition of the North America's greatest adventure race. The new partners include a mountain guide Mr. Rich Prohaska, the Executive Suites Hotel & Resort Squamish, the Squamish Rafting Company and an innovative outdoor gear and packs company OutThere USA. “The Primal Quest's commitment to excellence is shared by our partners and consistent with our focus on providing our athletes the best […]


An Open Letter from Maria Burton to you

Thursday, June 28th, 2018

This is a message from my heart to yours, our beloved Primal Quest followers and adventure racing tribe. I understand there may be concerns floating out there as to whether Primal Quest British Columbia is going to happen this September 2018. With total transparency, I want to address the rumors and clarify that this race is 100% ON! Myself and our entire Primal Quest team offer you all brutal honesty, humility and open dialogue. True, though a tough but strategic call, we had to cancel last years’ race due to low registration numbers from the competing timing of the other North America AR world champs race. So understandably there may be some naysayers out there. However, as […]


EMMY-WINNING FILMMAKER TO CO-PRODUCE PRIMAL QUEST FEATURE FILM

Thursday, June 21st, 2018

SQUAMISH, British Columbia – (June 21, 2018) – Four-time Emmy award-winning filmmaker Tim Powell, World OCR President Ian Adamson and Primal Quest CEO Maria Burton have teamed to produce a feature film showcasing the 8th edition of the Primal Quest, North America's greatest expedition adventure race where teams of experienced backcountry adventure athletes journey across expansive terrain, running, biking, rappelling, paddling and climbing together over 300-450 km. The race is scheduled for September 6 through September 15, 2018, in British Columbia, Canada.   “We are thrilled to showcase the authentic experience of the 10-day expedition adventure race journey, especially […]


OFFICIAL SUPPLIERS ANNOUNCED FOR 2018 PRIMAL QUEST

Monday, June 18th, 2018

NeoLife, Life Elements, Zanfel Laboratories, Fluid Sports Nutrition and RockTape to support the PQ athletes SQUAMISH, British Columbia – (June 18, 2018) – Primal Quest is North America's greatest expedition adventure race where teams of experienced back country adventure athletes journey across expansive terrain, running, biking, repelling, paddling and climbing together over 300-450 km. The 8th edition is scheduled for September 6 through September 15, 2018, in British Columbia, Canada, and offers two courses to choose from – original longer PQ Pure and a shorter PQ Pursuit course. This new PURSUIT distance race is the Expedition OCR World Championships race for 2018. […]


CALIFORNIA MILITARY DEPARTMENT TEAM TO COMPETE AT PRIMAL QUEST EXPEDITION RACE

Thursday, June 7th, 2018

SQUAMISH, British Columbia – (June 7, 2018) – Primal Quest is honored to add team California Warrior to their athlete team roster competing in the 300km Primal Quest Pursuit race in British Columbia, Canada, September 6 through 12, 2018. This new PURSUIT distance race is the Expedition OCR World Championship race.   Athlete team members representing the state of California include Captain Allison Hsieh, Captain Robert Killian, Sergeant Chloe Romero, Captain Lisa Renner and the official team captain Major Keegan Smith. These California Military Department Service members seek out opportunities to compete at elite levels while proudly representing their state under the […]


Expedition OCR World Championship 2018

Thursday, May 31st, 2018

  Maria & Ian have a quick chat about Expedition OCR World Championship 2018 sanction of Primal Quest Pursuit. Listen […]


Primal Quest Inc. to Host First Official Expedition OCR WORLD CHAMPIONSHIP

Monday, May 28th, 2018

Event sanctioned by the World OCR, the Fédération Internationale de Sport d’Obstacles (FISO) SQUAMISH, British Columbia – (May 28, 2018) – Primal Quest Inc. has announced that it will host the first official Expedition Obstacle Course Racing (OCR) World Championship, sanctioned by the World OCR, the Fédération Internationale de Sports d’Obstacles (FISO), the sole competent authority for obstacle sports and related disciplines worldwide. Primal Quest Expedition Adventure Race is set to be hosted in British Columbia, Canada, September 6 through 15, 2018, with an international field of competitors. Primal Quest is a multi-day, non-stop, expedition-style adventure race. It has […]